In a few words, OR will generate results that contain at least one of the chosen search terms. So, the OR operator between two terms will demonstrate results that include either the two terms you chose or both of them simultaneously. Using the operator OR in your search allows you to connect two or even more very much alike terms and widen your search results, informing the database that any of the search results can appear in the final results. To find online mentions for both terms, we should use the AND operator, and then both keywords will appear in your search results. Let’s take for example a sports team, like Manchester United, whose nickname is “Red Devils”. For instance, Google automatically adds AND in between keyword searches, and even though all the search keywords appear in the results, probably they are not combined the way you want. Using AND helps you narrow your results and informs the database that all search terms need to be presented in the resulting records.Īlthough you need to be aware that in several databases, the AND is implied. Boolean search operator #1: ANDĪdding the AND operator between two terms the search results will show only results that include both or all of your terms. Using them allows you to make a search more focused, especially if your topic consists of numerous search terms and connects different pieces of information to find the exact match for your advanced search. These factors are fundamental when it comes to conducting a Boolean search.
#Boolean search strategies how to#
The 3 basic operators on how to do a Boolean Search are AND, OR, and NOT they bring together words to narrow down or widen your results. Therefore, using Boolean searches, you can monitor mentions that are flooding in more effectively. How to Do a Boolean Searchĭid you know that main search engines like Google use a Boolean search? We have already indicated that Boolean Search in brand monitoring helps you to get more precise. Plus, there is no limitation on the number of symbols you use in one research. You can use these elements as often as you want to build very distinct search strings a time-saving technique instead of filtering your results. It can turn out to be incredibly valuable, though, in more specific cases as well, like in social media monitoring.Īpplying the Boolean factors appropriately together with the keywords you want to take into consideration, can help you build a wide range of search procedures.
Boolean Search can provide more accurate results and limit unrelated elements.Ī Boolean Search can be conducted on any complex search engine on the web just by using specific symbols along with the basic operators. This method is known for combining five different factors, including quotation marks and parentheses, besides the ones mentioned above, when creating research and using a search engine to its fullest potential. Boolean search is a searching method created in the 19th century, by George Boole, an English mathematician, that allows you to blend words and phrases by using AND, OR, and NOT operators to make your search broader or more limited and generate more defined results.
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